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Following an example set by German counterpart Volkswagen,
BMW held a competition in 2001 for the BMW Welt, which will give customers the opportunity
to "collect their dream BMW themselves." The competition
for the site adjacent to the car company's Munich Plant and Museum,
as well as Frei Otto's Olympic Park, drew entries from all over
the world with 27 finalists including Asymptote, Wiel Arets,
Morphosis and MVRDV. BMW chose Coop Himmelb(l)au's design for the Event
and Distribution Center, to be completed in 2005.
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